SEO On Page Optimization

 

On Page Optimization

on page optimization in SEO


On page optimization or on site SEO refers to the practice of optimizing web pages to improve a websites search engine rankings and to earn organic traffic. The modification of content, text, headlines and images were improves during On-page optimization.

Head section

In SEO the head section was the major part of optimization. The web crawlers can easily identify the URL. Giving a meaningful title tag can also increase your CTR (click through rate). The number of impressions when the keyword indexed in search results gets impression in Google. Google converts these impressions into clicks. Title must be attractive, unique and impressive to increase the probability of clicks.

The title tag does not contain any grammatical errors or spelling mistakes. The maximum character which can enter in the title tag is 55-65 with a pixel width of 512.

 Snippet

snippet


Google will show basic snippet as a search result, a basic snippet contains web page URL, SEO title, Meta description. If it is in mobile the snippet will contain favicon. It means showing a logo of website.

Meta Description Tag

meta description tag


Meta description tag means the description that shown in the snippet to give a brief summary about the web pages. If meta description was not given Google prefer to show sentence from content as meta description. The maximum number of characters include in a meta description is 155-160 with a pixel of 1024.

Body section

H1 tag is the most visible portion in a webpage. There should be only one h1. If a webpage contains more than one h1 the web crawlers will not read that. The next is h2 tag, are subheading which can be 2 or more. In old school SEO there is belief that giving boldness to the keywords and providing grey colour will be more effective way to get ranked. During SEO optimization we also consider the customers easiness to read not only web crawlers.

 

  

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